Wordpool

 

puddle

(Half a year and)

Not

One

Drop

of

puddled prose

gathered in           the swollen –

-hearted silence

Not one

bead

of sad of glad of surge of word and sudden rush of perfect lines to

write the openings of stories that when you push the door expect a brilliant light

and not the black sewn seam stitched up before the words had even fully flowed

Anxious for celestial pools

I

have

only

dri

pp

ed

.

What’s Proper Got To Do With It?

It would be so easy for my little blogpost boat to sink in the murky waters of semantics, and without getting too punctured by the range of philosophical angles that one could discuss, i really just want to vent my (ever present) irritation at the language used by the advertising industry; in this case ‘The Weetabix Company’.

In my usual post dinner position at the end of the sofa, I was half watching an action thriller (questionable use of the word ‘thriller’), crocheting a monkey’s arm and sipping a small decaf coffee. The ads came on and I half listened to the voiceover on an advert for Weetabix. Not just ANY old Weetabix though… a NEW and exciting product marketed as ‘Breakfast On The Go’.

Okay so they’ve cashed in on the whole blended drinks craze that seems to have swept over the ever increasing ‘clean – eating- Ella- loving – nutri – bullet – blending’ demographic in our nation. Not a problem. People are busy, time is unfair in the mornings and breakfast on the go is, at least, still breaking a fast.

My problem began when the advert reached its finale and the slightly Cockney, ‘bit of a lad that everyone loves’ male voice declared, “New Weetabix High Protein On the Go…”

and…. wait for it…

“A PROPER BREAKFAST…

BOTTLED”

I know it sounds like I’m splitting sematic hairs here, but honestly, SERIOUSLY, it’s a kind of oxymoronic advertising disaster…

I don’t really want to get into a long debate around the definition of ‘a proper breakfast’ but surely, SURELY if it IS a proper breakfast, it wouldn’t be on a BOTTLE! Not unless it’s for a baby…

An audience of non-eating-disordered folk will probably just shrug at this notion and possibly view it as a somewhat petty quibble, but for someone whose world has been hijacked by a vicious food related illness this kind of bizarre advertising can be a powerful (and potentially dangerous) way of reshaping and redefining what is ‘proper’ and ‘normal’. Although I’m not confident in defining ‘a proper breakfast’, I sure as hell know what is NOT. And a bottle of Weetabix doesn’t cut it.

Rant over.

Apologies to all who remain unconvinced and to The Weetabix Company who, no doubt, worked very hard at perfecting their script. Next time though, try marketing it as baby food.

It would be so easy for my little blogpost boat to sink in the murky waters of semantics, and without getting too punctured by the range of philosophical angles that one could discuss, i really just want to vent my (ever present) irritation at the language used by the advertising industry; in this case ‘The Weetabix Company’.

 

Sew…

Although the world won’t care, I am so excited about a secret purchase, that I just have to put it out there in Cyberspace.

In the UK, we have a BIG supermarket corporation which introduced a points system (and is now frantically back pedalling as it loses money hand over fist..).

As you shop, you gain points and at regular intervals, your accumulated points are turned into cash vouchers to spend in store. “So what?” you say.

“Ahhhhh,” I respond, “less SO what…and more SEW what?”.

Yes. I doubled my points and ordered… sewing machine not a clue

…a brand new toy!

And nobody else knows about it.

Just me, and now you.

Z is for…

20160502_172133Zentangle.

This is NOT to be confused with the countless array of ‘adult’ colouring books that the magazine shelves of every supermarket have been flooded with. The ‘Mindful Market’ is booming and throughout this great nation, homes and offices (and, yes! Even restaurants!) are equipped with colouring pencils and pages of intricate, monochromatic, woodlands; underwater worlds with paisley patterned fish and mysterious mandalas. I’m not saying that this “in the moment” stuff doesn’t have therapeutic value… On the contrary, I think it’s an invaluable tool for relaxation and improved mental health… What I will say, is that I’m really, REALLY over the colouring thing! (I know… I’m sort of getting close to ranting now… )  But whilst we’re on the topic… those red signs, bearing a crown and the words “Keep Calm and Colour In”… Please ‘mindful market’! Give us a break!

Zentangle feels different. I like to be the one doing the designing… and it really does focus my mind on something other than the madness. (The word Zen puts me off and I normally refer to this sort of creative activity as ‘tangling’. I make cards and gift tags, incorporating words and pieces of map).

If you’ve never had a go, I really recommend just doing a Google search. It’s ever so slightly  addictive and it really does give you a complete break from the world around you, as well as the stuff within.

20160503_161834

Sanity over the demands on my time!

 

 

 

Y is for…

Yes… I know I’m behind.  Further evidence that I’m more of a ‘starter’ than a ‘finisher’!

 

It’s also for the colour yellow, which is, I think, my very favourite colour. It is then, much to my delight, that I note that the monstrous world of fashion has decided to deem yellow an ‘in’ colour!

This has two (obvious) implications:

  1. I’m up with the kids*
  2. The high street is awash with mustard yellow attire.
Spring-2016-Fashion-Trends-by-ZYDO-Italian-Jewelry-Hello-Yellow

See..!

*Number 1 is not evidence of a mid-life crisis. I’m kidding.A2Z-BADGE-2016

X is for…

X is for what..?

Pressured to write about this tricky little character I find myself forced to think ouX animaltside the box.  After all, the X is probably used more than any other letter as a representative, a symbol, although I’m assured, it’s the third least common letter of the alphabet.

And yet…

It’s a kiss, an algebraic term, the Christ in Christmas, a full strike, a mark of error, a multiplier, a factor, a footnote, a place for buried treasure, an unknown quantity, a selection in a box, a numeral, a crossroads, an adult content rating and a whole generation!

Who knew? !A2Z-BADGE-2016

W is for…

… Words

Like faceted diamonds

I pick one up

hold it to the light

gently turn

and roll against

my damp skin.

My fingers tremble

as I thread

them

one

by

one

stringing

precious

sounds

making beauty

meet meaning.

 

I wanted to write about the way that I spend hours looking at words before I put them together, and even then, unsatisfied, I pick them up again and shuffle the order. I do this so often, and probably to the detriment of anything I write.

I wanted to write about how hard I find it to even begin to write, because of the fear that I can’t do justice to my subject; how, as a perfectionist, I torture myself about how badly I’ve expressed something… how frightened I am that instead of a glittering diamond necklace, I come away with a cheap imitation, or a broken thread.

I wanted to write about the discipline of writing… writing without editing, plain, honest, raw…

Now I’m out of time.

ugh